In this tutorial, we will talk about the main causes, which greatly affects your product’s conversion rates, on the eMAG Marketplace platform. You can see the conversion value, in the main page of your seller account, right under the Product Health section. In the eMAG Marketplace platform, Conversion shows the performance of your active products on the eMAG site. Conversion is a result of a ratio between the number of orders placed in the reference period and the number of your product pages views and is generally used to signify the percentage of visitors that turn into customers. The first thing you should understand is that conversion rate is highly contextual. A seller who sells electronics isn’t going to have the same conversion rate as one who sells t-shirts. Some of the variables that impact conversion rate include: the product type you sell the product documentation quality the product price the shipping…
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